Digital Pessimism We hope to disappoint
The SEO community has been upset since yesterday afternoon, because of an unprecedented feat. A Spanish web page has managed to position itself above the Google logo, on the first page of results.
Barry Swartz , of SEO Engine Roundtable , was the first to report this unlikely event, including A screenshot that we proceed to reproduce:
The result is Mercerías Ramon , a shop within the luxurious Madrid neighborhood of Parla, which opened its website a month ago. As we have learned, the web site was developed by a nephew of Ramona, a second stage student of performing arts, with the 1 & amp; 1 web page wizard.
“ do not know how this could happen. They have broken all our algorithms,” commented from Mountain View, headquarters of Google, the very Larry Page. “They have URLs friendly, nor META descriptions, the Home takes 6 minutes to load … But something they have done, we are investigating the cause“.
Criticism of Google
After being confirmed the case by several sources, the criticisms have not been made wait. “ SEO have always said that their techniques were dating the first, and with that they charged to savings for school children. Finally justice has been done and confirmed that SEO is nothing more than a set of spells and wiles without scientific evidence , “said Koke Mandrake, former architect in Apple.
A technician working on Google has even declared: “ This was seen coming first Panda, Penguin and Knowledge Graph after … They still be happy, and went Hummingbird later Pigeon, then the RankBrain,. The mobile-friendly … In here nobody knows what the algorithm does. It keeps running, because you are looking for things, but we do not know why. “
Revolution in Ramona Haberdashery
In Parla, meanwhile, Carlitos Ferlucho, Ramona’s nephew, has changed his life. His job offers flooded him. From Deloitte to KPMG , the most important companies in the world have called you to hire their services. In Madrid, the ISDI want Carlitos be the new head of the SEO module in the next edition of the MIB (Master in Internet Business).
Some of the biggest SEO experts in the country, as Sergio Simarro or Esther Czech have started harrasing the poor Carlitos on Twitter, branding him trilero and shaman.
The Cocktail has also been interested in Carlitos services, although he has asked that Demonstrate in some way that what has happened has not been luck. Far from frightening, Carlitos has made a couple of changes on the web and managed to add a new type of rich snippets that nobody had seen before.
We will continue to inform you about this surprising case that threatens to cause an earthquake in the digital sector. Of course, I have to say that Iker Jiménez and Dr. Gaona are already working on this issue.
